Big Changes From Google's Recent Helpful Content Update

Apr 17, 2020
Blog

Introduction to Google's Recent Update

North Ridgeville SEO is dedicated to providing businesses in the business and consumer services industry with exceptional SEO services that help them rank higher in Search Engine Results Pages (SERPs). In this article, we will discuss the big changes that Google has recently made to enhance search results and improve user experience.

Understanding the SERP Changes

Google's recent update has brought significant changes to the way search results are displayed. These changes have a profound impact on website rankings and require businesses to adapt their SEO strategies accordingly.

1. Featured Snippets

One of the prominent changes is the increased prominence of featured snippets. These are concise summaries of a webpage's content that are displayed at the top of the SERPs. To optimize for featured snippets:

  • Create comprehensive and well-structured content that answers specific user queries.
  • Use HTML headings to organize your content and highlight important information.
  • Utilize lists or bullet points to break down complex concepts into digestible chunks.
  • Include relevant keywords naturally within your content.

2. EAT and Expertise

Google now places more emphasis on Expertise, Authoritativeness, and Trustworthiness (EAT) when evaluating websites. To improve your website's EAT:

  • Showcase your expertise by providing valuable and accurate information.
  • Establish your authority by linking to reputable sources and acquiring high-quality backlinks.
  • Build trust by displaying customer testimonials, certifications, and industry recognition.

3. Mobile-Friendly Design

Mobile optimization has become paramount. Google's algorithm prioritizes mobile-friendly websites, as more users now access the internet via smartphones. Ensure your website is:

  • Responsive and adaptable to different screen sizes.
  • Fast-loading to provide an excellent user experience.
  • Easy to navigate with clear and accessible menus.

Implications for Your Business

As a business operating in the highly competitive business and consumer services sector, it is crucial to adapt to these changes in order to maintain and improve your search rankings. Here are some actionable steps you can take:

1. Comprehensive Content Strategy

Create a holistic content strategy that focuses on providing valuable and informative content to your target audience. Conduct keyword research to identify search trends and optimize your content around relevant keywords.

2. Enhanced User Experience

Invest in website design and development to enhance the overall user experience. Ensure your website loads quickly, is easy to navigate, and provides a seamless experience across different devices.

3. Local SEO Optimization

If your business operates locally, optimize your website for local search results. Claim your Google My Business listing, incorporate location-specific keywords, and encourage customer reviews to boost your local presence.

4. Regular Monitoring and Adaptation

Keep a close eye on your website's performance using analytics tools. Monitor keyword rankings, organic traffic, and user behavior to identify areas for improvement and make data-driven decisions.

Partner with North Ridgeville SEO

At North Ridgeville SEO, we specialize in providing top-notch SEO services tailored to businesses in the business and consumer services industry. Our team of experts stays up-to-date with the latest search engine algorithms to ensure your website remains competitive.

Contact us today to discuss how we can help your business navigate these big changes and achieve higher rankings in the SERPs.

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I'm curious to see how these changes will affect the mobile search experience.
Nov 3, 2023
Mo Koyfman
Thanks for sharing this informative article about the recent Google update.
Oct 16, 2023
Mark Schwab
Interesting updates from Google! 👍
Oct 5, 2023
Mark Gerdy
It's essential to stay adaptable in the face of these ongoing updates to Google's algorithm.
Sep 25, 2023
Elizabeth Jackson
Businesses relying on online visibility need to be particularly attentive to these updates.
Aug 29, 2023
Mark Ein
The impact of these updates on website rankings and user experience will be significant.
Aug 25, 2023
Bo Porter
It's important to monitor the effects of these changes on keyword rankings.
Aug 20, 2023
Jammie Gremillion
Staying informed about these updates is crucial for maintaining a strong online presence.
Aug 19, 2023
Kayla Lepper
I'm eager to learn more about the specifics of this recent Google update.
Aug 7, 2023
Patrick Sherwood
I wonder what strategies will be most effective in light of these updates.
Jul 29, 2023
Howard Scott
It's essential to monitor closely the effects of these updates on website performance and rankings.
Jun 27, 2023
Sean Sires
It's essential for businesses to stay informed about these updates in order to adapt their strategies.
Jun 25, 2023
Kimberly Putzer
The competitive SEO landscape demands adapting to these frequent updates.
Jun 10, 2023
Wanna P
I'm eager to see how these changes will affect the local search landscape.
May 31, 2023
Carlos Morgan
It's important for businesses to stay adaptable in order to respond effectively to these updates.
May 17, 2023
Osmel Hernandez
Will these changes affect the way businesses approach their content strategy?
May 8, 2023
Tamara Uyehara
The changes in Google's algorithm are always cause for careful consideration.
May 2, 2023
Enrique Montilla
I anticipate a significant impact on website traffic and search rankings due to these updates.
Apr 29, 2023
John Beveridge
It's essential to keep an eye on these updates to ensure our website continues to perform well.
Apr 25, 2023
Tom Mangan
I hope these changes will lead to a more equitable playing field for businesses in search results.
Apr 8, 2023
Taylor Lucas
Will these updates prioritize user experience over other metrics?
Mar 29, 2023
Phillip Deford
Adapting to these updates will be crucial for businesses aiming to maintain a competitive online presence.
Mar 21, 2023
Robert Brown
It's essential for businesses to closely monitor the effects of these updates to navigate the changes effectively.
Mar 19, 2023
Emma Ewel
SEO is becoming more crucial than ever, especially with these updates from Google.
Mar 15, 2023
Chandru Sekar
It's crucial to stay informed about these updates to maintain a strong online presence.
Feb 14, 2023
Chelsea Hash
Understanding the nuances of these updates is essential for devising a robust and effective SEO strategy.
Feb 2, 2023
Mark Williams
I commend the efforts of North Ridgeville SEO in navigating these updates.
Jan 21, 2023
Sarjan Shrestha
I'm interested to see how these changes will affect businesses across different industries.
Jan 15, 2023
James Burke
I hope these updates will lead to a more user-centric and relevant search experience.
Jan 4, 2023
Otis Tyler
Understanding the specifics of these updates is crucial for devising effective SEO strategies.
Dec 28, 2022
Patricia Diesel
The competitive SEO landscape demands vigilance and adaptation to match these updates.
Dec 8, 2022
Raj Toleti
These updates will likely prompt a reevaluation of SEO strategies.
Nov 24, 2022
Roger Wade
The frequency of Google's updates highlights the need for ongoing adaptation and optimization.
Sep 26, 2022
Roland Mims
Let's hope these updates will lead to a fairer representation of businesses in search results.
Sep 25, 2022
Kate Warner
It's crucial for businesses to stay informed about these updates to maintain their online presence.
Sep 14, 2022
Mark Gullan
The SEO community is abuzz with discussions about these recent updates.
Sep 11, 2022
Marianna Kelcakova
Understanding the specifics of these updates will be essential for devising an effective SEO strategy.
Aug 12, 2022
Kristal Enteria
The SEO industry is in a constant state of evolution, and these changes will surely test our adaptability.
Aug 11, 2022
Jana Griffith
Kudos to North Ridgeville SEO for providing insights into these important updates.
Aug 6, 2022
Josie Linnebur
It's crucial to adapt strategies in response to these updates to maintain online visibility.
Aug 4, 2022
Norween Norween
Exciting to see how these changes will impact the user experience.
Aug 2, 2022
Kirk Waingrow
The SEO community must stay adaptable in the face of these frequent changes.
Aug 1, 2022
Steve Carroll
This update will definitely impact businesses across various industries.
Jun 20, 2022
John Coyne
These updates will undoubtedly prompt a reconsideration of SEO approaches.
Jun 18, 2022
Brian Derting
Understanding the potential implications of these updates is key for businesses dependent on online visibility.
Jun 13, 2022
Gary Philbin
I'm hopeful that these updates will ultimately lead to an improvement in search result relevance.
May 16, 2022
Albert Villarin
I wonder how these changes will affect the organic search landscape for businesses.
May 12, 2022
John Frasca
It's great to see Google continuing to improve its algorithm for better search results.
May 8, 2022
Dan Delph
Navigating these updates effectively will be pivotal for maintaining a competitive online presence.
Apr 28, 2022
Steve Pahls
I'm optimistic about the potential positive impact of these updates on website visibility.
Apr 18, 2022
Ilya Doronin
I'm intrigued to see how these changes will affect the user search experience.
Apr 16, 2022
Margaret Meenahan
Adapting to these changes will be essential for staying competitive in search results.
Mar 22, 2022
Adam Chrnalogar
Looking forward to seeing how these updates will affect our website's ranking.
Mar 15, 2022
Dave Clements
These updates serve as a reminder of the ever-evolving nature of the SEO landscape.
Mar 1, 2022
Jin Chong
Understanding the implications of these updates is vital for businesses relying on online visibility.
Feb 28, 2022
Wenjing Ma
I'm impressed by the efforts of North Ridgeville SEO in keeping up with Google's updates.
Feb 20, 2022
Christine Sheahan
I wonder how these changes will impact the local businesses I work with.
Jan 15, 2022
Whitney
The SEO landscape is evolving, and it's exciting to see how businesses will respond to these changes.
Jan 10, 2022
John Richard
These updates serve as a reminder of the dynamic nature of SEO and online visibility.
Dec 25, 2021
Phillip Lan
I appreciate the efforts to keep us informed about the latest Google updates.
Dec 22, 2021
Stephanie Watson
Let's hope these updates will lead to more reliable and relevant search results.
Dec 6, 2021
Jasmeet Kaur
I anticipate these updates will prompt a reevaluation of SEO best practices.
Nov 23, 2021
Miles Pascua
I'm eager to see how these changes will affect website traffic and user engagement.
Oct 5, 2021
Dina Hassan
I'm keen to see how these changes will affect businesses' search visibility and online performance.
Oct 3, 2021
Colin Harvell
Understanding these updates is crucial for businesses seeking to maintain strong online visibility.
Sep 11, 2021
Keqing Li
I'm hopeful that these updates will result in a more user-friendly search experience.
Sep 1, 2021
Hamid Omidvar
The SEO industry is never static, and these changes are a reminder of that.
Sep 1, 2021
Elizabeth Jefferson
Adapting to these changes will be crucial for maintaining a strong online presence.
Aug 19, 2021
Nick Brown
Adapting to these updates will be essential for maintaining a competitive online presence.
Aug 5, 2021
Ben Cimmino
Let's hope these updates will result in a better online experience for everyone.
Jul 29, 2021
Oliver Tatler
I'm eager to see how businesses will adapt to these changes in search algorithms.
Jul 25, 2021
Randi Shaw
Google is constantly evolving, and it's essential for businesses to adapt to these changes.
Jul 19, 2021
Christy Johnson
Understanding these updates is pivotal for devising an effective SEO strategy.
Jul 19, 2021
Gerald Dillon
The SEO industry is in for some interesting times with these Google updates.
Jul 16, 2021
Mike Ebrahimi
Understanding the potential implications of these updates is crucial for businesses reliant on online visibility.
Jul 13, 2021
Theo Constantinides
It's essential to stay ahead of the curve with these updates to maintain website performance.
Jul 6, 2021
Brian Boudreau
I'm eager to see how these changes will affect businesses' visibility and performance in search results.
Jul 2, 2021
Deb Jones
The SEO landscape is always shifting, and these updates further exemplify that.
Jun 13, 2021
Gracie Martinez
The impact of these updates on website rankings and user experience will be noteworthy.
May 30, 2021
Doug Freeman
I anticipate these updates will prompt a reevaluation of best practices in SEO strategies.
May 22, 2021
Todd Nash
Looking forward to North Ridgeville SEO's insights on addressing these updates.
May 16, 2021
Paul Saracino
The impact of these updates on local businesses will be noteworthy and worth examining.
May 15, 2021
Dottia Bielich
It's a balancing act to keep up with algorithm changes and maintain website performance.
Apr 30, 2021
Ben Kilgore
The SEO game is always evolving, and it's important to stay ahead with these updates.
Apr 24, 2021
Helen Baghdoyan
I'm optimistic about the potential positive impact of these updates on website rankings.
Apr 23, 2021
John Flynn
These updates underscore the need for ongoing optimization to navigate the dynamic SEO landscape.
Apr 11, 2021
Carla Mazza
I wonder how these changes will affect smaller businesses compared to larger corporations.
Apr 1, 2021
Tbd Tbd
Google's updates always keep us on our toes as SEO professionals.
Mar 24, 2021
Nathan Burch
I'm eager to see how these changes will affect local businesses' visibility in search results.
Mar 19, 2021
Jonathan Westlake
The SEO game is always changing, and it's crucial to stay ahead.
Mar 12, 2021
Joe Pirus
The implications of these updates on local businesses are worth examining.
Mar 6, 2021
Unknown
It's essential for businesses to stay ahead of the curve with these Google updates.
Feb 20, 2021
Ade Arem
Engaging content will likely become even more important with these updates.
Feb 3, 2021
Patti Davis
Understanding the nuances of these updates is crucial for devising a robust SEO strategy.
Jan 25, 2021
Tiera Tavoni
These updates underscore the need for ongoing optimization to navigate the SEO landscape.
Jan 22, 2021
Donal Robb
The impact of these updates on local search will be significant for many businesses.
Jan 14, 2021
Unknown
These updates will shake up the way we approach SEO, that's for sure.
Jan 1, 2021
Jennifer Askjaer
I anticipate a significant impact on the way businesses approach their online strategies due to these updates.
Dec 31, 2020
Matthew Black
Understanding the nuances of these updates will be crucial for businesses relying on online visibility.
Dec 26, 2020
Jamat Said
Keeping up with Google's updates can be challenging, but it's necessary for maintaining visibility.
Nov 11, 2020
Deepak Mishra
It's always a balancing act to keep up with algorithm changes and maintain website performance.
Oct 31, 2020
Erna Rodriguez
These updates will undoubtedly impact the way businesses approach their online presence.
Oct 25, 2020
Amir Savand
These updates will surely prompt a reevaluation of SEO best practices.
Oct 9, 2020
Logan Baranowski
I'm keen to learn more about the specific implications of these updates.
Oct 7, 2020
Hartshorn
These updates will prompt a reassessment of strategies to maintain strong website performance.
Oct 2, 2020
Christy Rodriguez
Navigating these updates is key for businesses aiming to maintain a strong online presence.
Sep 23, 2020
Unknown
It's crucial to understand the potential impact of these updates on our website's visibility.
Sep 17, 2020
Kaitlyn Moran
The SEO industry will surely have to recalibrate strategies in response to these changes.
Aug 22, 2020
Deborah Whitten
I hope these changes will lead to a more equitable representation of businesses in search results.
Aug 1, 2020
Todd Vickers
I appreciate the insights provided by North Ridgeville SEO regarding these updates.
Jul 24, 2020
Adarsh Srivastava
I hope these updates will lead to an improvement in search result relevance.
Jul 9, 2020
Tim Shannehan
I hope these changes will provide more relevant and helpful content for users.
Jun 26, 2020
David Fraga
The SEO community must stay adaptable in response to these ongoing changes.
May 29, 2020
Kevin Plouffe
It's important to closely monitor the effects of these updates on website performance.
May 21, 2020
Abhishek Dalmia
The impact of this update on local businesses is something to consider.
May 20, 2020
Benny Barrett
The dynamic nature of SEO necessitates ongoing adaptation to changes like these updates.
Apr 24, 2020
Khalid Rana
It's crucial for businesses to adjust their strategies in response to these updates.
Apr 20, 2020
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